GLENMORANGIE FSDU
Challenge:
Create a freestanding display unit that has both clear 360 degree visibility and functionality to raise brand awareness of the Glenmorangie brand.
• Must have 3 shelves that can each hold 13kg of weight
• An LED lit acrylic display case that is visible from all sides
• Lockable storage space on the side that can store up to 6 bottles of whisky
Cassette Solution:
Concept, design, build & distribution
Result:
Significant lift in sales and overwhelming positive feedback.
Moët Hennessy continue to work closely with Cassette on upcoming campaigns, across all their brands, to ensure their return on investment is maximised.
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